For companies, the intellectual property portfolio is a strategic asset. If managed well, it creates great value.
Portfolio Components
- Brand portfolio: All product/service brands
- Patent portfolio: All inventions
- Design portfolio: Visual designs
- Copyright portfolio: Works, software
- Know-how: Secrets, formulas
Portfolio Management
- Regular inventory
- Renewal/dues tracking
- Violation monitoring (watch service)
- Licensing
- Transfer/sale
Registration Strategy
- Domestic first (TPMK)
- Important within 12 months to countries
- International patent with PCT
- International brand with Madrid System
Violation Monitoring (Watch Service)
- Following up new applications
- Detection of suspected infringement
- Early intervention
- Measure + lawsuit
Licensing
- Brand/patent licensing income source
- Royalty income (permanent)
- Cross-licensing (with competitors)
- Patent pool
Valuation in M&A
- Intellectual property portfolio is the main value in company sales
- Due diligence critical
- Expert evaluation
- Brand value of the brand
Infringement Case Strategy
- Quick action
- High compensation calculation
- Criminal complaint (deterrent)
- Image damage management
Practical Recommendations
- Annual portfolio audit
- Renew expired registrations
- Avoid registration negligence in important countries
- Detect rights violations follow
Intellectual property lawyer recommended.