Sports symbols and brands (Olympic, FIFA, UEFA, team brands) are subject to special protection.
Olympic Symbols
- Nairobi Agreement (1981): 5 ring protection
- Turkey party
- Unauthorized use = infringement
- International Olympic Committee (IOC) ownership
Sports Team Brands
- Team name
- Logo
- Jersey colors/patterns
- Slogan
- Mascot
FIFA, UEFA Registrations
- Terms such as "World Cup", "Champions League" are registered
- Unauthorized commercial use prohibited
- Side activities of non-sponsored brands are limited
Turkish Sports Clubs
- Trademarks of clubs such as Galatasaray, Fenerbahçe, Beşiktaş are registered
- Product sales require permission
- Fake product is a crime
Fake Jersey/Product
- SMK art.30 brand infringement
- Criminal liability (1-3 years)
- Destruction of products
Sponsor and License
- Official sponsors receive trademark usage rights
- Certain period, geographical area
- Risk of "ambush marketing" by non-sponsor brands
Supreme Court 11. HD
11. HD accepts that sports trademarks are considered within the scope of "well-known trademark" and that unauthorized use results in high compensation.
Trademark law attorney is recommended.