İYS is the central system for commercial message approvals within the scope of Law No. 6563.
Compulsory Companies
- All companies sending advertising messages
- Instant SMS, e-mail, push
- Consumer approval/rejection statuses in IYS
Advantages
- Consumer can access all information from a single point. advertising permissions
- Central approval management for companies
- Ease of complaint
Company Obligations
- IYS registration
- Uploading all approvals to IYS
- Immediate suspension when rejection is received
- Annual update
Audit and Penalties
- Ministry of Commerce audit
- Administrative fine (per message)
- Additional sanction with KVKK
Consumer's Rights
- Closing all advertisements via İYS
- Complaint
- Compensation (for continuous violation)
Practical Recommendations
- Visit iys.org.tr
- Manage all your advertising permissions
- Complain to violating companies
KVKK and advertising law lawyer recommended.