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Misleading Advertisement and Deceptive Commercial Practice (TKHK Article 61)

24 Nisan 2026 Consumer Law 1 dk okuma 58 görüntülenme

TKHK art.61-63: Misleading advertising and deceptive commercial practices are prohibited and are subject to heavy sanctions.

Misleading Advertisement Types

  • False price information
  • Unfounded health claims
  • Fake discount ("From 100 TL to 50 TL!")
  • Non-existent feature promise
  • Comparative misleading advertising

Deceptive Commercial Practice

  • Aggressive selling (pressure, intimidation)
  • Manipulative advertising directed at children
  • Costly product claiming to be "free"
  • Fake consumer reviews

Advertising Board

  • Within the Ministry of Commerce
  • Monthly is collected
  • Inspects upon complaint or ex officio
  • Stopping the advertisement + administrative fine

Sanctions

  • Stopping the advertisement
  • Corrective advertising with the same method
  • High administrative fine (in all cases)
  • In case of repetition, up to 10 times

The victim's Rights

  • Withdrawal from the contract
  • Material and moral compensation
  • Consumer arbitration committee / court

Supreme Court 13. HD

13. HD accepts that the consumer who is a victim of misleading advertising has the right to rescind the contract + compensation and that it can be applied together with the sanction of the Advertising Board.

Consumer/advertising law attorney is recommended.

Telif bildirimi This content and all related Q&A texts are protected under Turkish Copyright Law No. 5846. Unauthorized copying, reproduction, publication, adaptation, bulk extraction, or commercial use is prohibited; legal and criminal remedies are reserved in case of infringement.

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